by Jori Hanna | Feb 8, 2024 | Blog, Marketing
By Jori Hanna As you start diving into social media, you may find the advice to use hashtags so you can reach more people. But what exactly is a hashtag? How do you know which ones to use? And do they actually help your reach? What is a Hashtag? In the simplest terms...
by Jori Hanna | Jan 31, 2024 | Blog, Marketing
By Jori Hanna For authors diving into the wide world of digital marketing, it’s common advice to hear, “You need to be on social media.” This advice is given widely and often lacks follow-up to help you establish your new accounts. Get Started Effectively To get...
by webwolffy | Dec 29, 2023 | Ask the Authors, Blog, Marketing
What defines success for an author? Is is the number of books sold? The number of awards they recieve? Authors Brad A. LaMar and Susan Örnbratt join us for this week’s Ask the Authors blog post on defining and finding success as an author. If you have any...
by Jori Hanna | Dec 29, 2023 | Blog, Marketing
By Jori Hanna One of the biggest misconceptions that authors face is that their work is done once the book is published. Whether you’re self-publishing or you have a world-renowned publicist, you should expect to spend as much time marketing your book as you did...
by Jori Hanna | Dec 29, 2023 | Blog, Marketing
By Jori Hanna Jumping into email marketing is one of the best steps you can take in connecting personally with your readership. Email marketing consistently leads to higher sales numbers than any other form of marketing. Jumping into this early allows your list the...
by Jori Hanna | Dec 29, 2023 | Blog, Marketing
By Jori Hanna It’s easy to get discouraged when your book isn’t selling as well as you hoped or expected. After all, as an author, you signed up to write books. You likely don’t have a business or marketing degree, and when it comes to the world of book sales, it’s...