by Jori Hanna | Jun 5, 2026 | Ask the Authors, Blog, Marketing
by Paul T. O’Connor, author of The Missing Child: The Life She Lived and The Life She Missed When my local bookstores could not host a reading for my new book, I devised a more profitable and enjoyable alternative. I threw my own party. The advantages were...
by Jori Hanna | Sep 18, 2025 | Blog, Marketing
Congratulations! Your book has landed an ebook price drop promotion with a retailer. You want to make the most of this opportunity and reach as many readers as you can with this discount, so you head over to The Fussy Librarian or Bargain Booksy (through Written Word...
by Jori Hanna | Jul 21, 2025 | Blog, Marketing
About a year ago, Torchflame Books officially launched marketing packages to help fill in the gaps and to better serve our authors in boosting book sales. We know from past experience that marketing books at a discount increases the number of books sold. But the...
by Jori Hanna | Jul 15, 2025 | Blog, Marketing
By Jori Hanna Today we want to talk about one of the most effective online marketing techniques you have access to for free—an email newsletter. If at any point there is a word here you are unfamiliar with, please see our “Understanding the Terms” post for...
by Jori Hanna | Apr 23, 2025 | Blog, Marketing
By Jori Hanna No matter how you publish your first book, there are going to be more documents for you to keep track of than you might assume. From manuscript drafts to cover files to marketing materials, it will be important for you to be well organized for this book...
by Jori Hanna | Mar 5, 2024 | Blog, Marketing, Writing
By Jori Hanna It’s no secret that humans respond to a concept called social proof, the concept that if someone else is doing it, we should too. This is why modern marketing relies so heavily on digital word-of-mouth tactics such as influencer posts and product...